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Captivating Hearts and Minds: How Emotional Marketing Transforms Tourist Experiences?
| Title: | Captivating Hearts and Minds: How Emotional Marketing Transforms Tourist Experiences? | Authors: | I. Brdar   ; I. Savić |
Issue Date: | 2024 | Publication: | BOOK OF PROCEEDINGS Singidunum University International Scientific Conference MANAGING THE FUTURE BY LEARNING FROM THE PAST – CONTEMPORARY TRENDS IN TOURISM & HOSPITALITY | Type: | Conference Paper | Collation: | str. 79-88 | DOI: | 10.15308/Sitcon-2023-79-88 | URI: | http://ezaposleni.singidunum.ac.rs/rest/sciNaucniRezultati/oai/record/1/9728 https://enauka.gov.rs/handle/123456789/894013 |
URL: | https://singipedia.singidunum.ac.rs/izdanje/44469-captivating-hearts-and-minds-how-emotional-marketing-transforms-tourist-experiences | M-category: | Mp. category will be shown later |
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